In a significant shift within the Web3 landscape, Bitget emerged as the most downloaded non-custodial wallet in July, surpassing the long-standing leader, MetaMask. This achievement marks a pivotal moment for Bitget, reflecting its growing influence in the cryptocurrency space.
Bitget Wallet reached over 30 million global users in July, marking a remarkable 150% year-over-year increase. Data from CryptoRank highlights that the wallet saw over 1.6 million downloads across Google Play and Apple’s App Store in July alone, narrowly outpacing MetaMask, which registered 1.5 million downloads during the same period.
The Mobile-First Strategy Behind Bitget’s Success
One of the key factors driving Bitget’s rapid ascent is its emphasis on providing a superior mobile experience. Alvin Kan, COO of Bitget Wallet, emphasized this point in a statement: “Many Web3 users prefer the convenience of mobile over plugin wallets on computers. Our mobile wallet’s user-friendly design has made it a top choice, with many users opting not to return to traditional wallets.”
Bitget’s focus on mobile usability has resonated strongly with users, particularly in regions like Europe, North America, and Oceania. The wallet’s user base in countries such as Russia, Italy, Sweden, and Australia saw an astounding 40-fold increase. Meanwhile, in France, Portugal, the UK, Turkey, and Canada, user growth surged by 1,000%.
Expanding Global Reach and Technological Innovation
Bitget’s impressive growth is not limited to Europe and North America; it has also seen significant expansion in Asia. The wallet reported a 20-fold increase in users across Japan, the Philippines, and Thailand. Growth in India, Vietnam, and Singapore exceeded 300%, further solidifying Bitget’s presence in key markets.
The wallet’s success can be attributed to its advanced cross-chain capabilities, enabling seamless multi-chain asset management and decentralized trading. Kan highlighted Bitget’s focus on memecoin trading by offering features like smart money tracking on the Solana and Base chains, automatic slippage, zero gas fees, and an instant trade mode. These innovations have positioned Bitget as a go-to platform for both novice and experienced crypto users.
Adding support for The Open Network (TON) in November 2023 further accelerated Bitget’s user growth in 2024. The integration of TON was complemented by the rising popularity of Telegram mini-games, which attracted a new wave of users. “We have collaborated with over 50 prominent TON projects, providing users with a gas-free transaction experience and on-chain transfers,” Kan noted.
Looking Ahead: Sustained Growth Amid Market Uncertainty
Bitget’s rapid rise shows no signs of slowing down. Last month, Bitget became one of the first major wallet providers to fully integrate The Open Network, which has since become the most transacted network on the platform, outpacing Polygon, Arbitrum, and BNB Chain. This milestone underscores Bitget’s commitment to staying at the forefront of blockchain innovation.
In collaboration with crypto investment firm Foresight X, Bitget also invested in Tomarket, a decentralized finance (DeFi) trading platform on the TON blockchain. This strategic partnership highlights Bitget’s ambition to expand its influence in the DeFi space.
Looking to the future, Kan expressed optimism about continued growth, despite the unpredictable nature of cryptocurrency markets. He pointed to the rising interest in spot cryptocurrency ETF products and ongoing innovations in blockchain technology as key drivers of Bitget’s expansion.
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